Fans can access artist content on Vertigo from anywhere, no app download required. Artists can further boost streams and sync any content to subscribers’ accounts.

Vertigo, the social listening app, wants every fan to savor the amazing content artists share in its Artist Lounges. Once required to download an app, now music lovers can simply click a link, sync up their subscription streaming account, and dive into Vertigo’s artist lounges. While users have previously had to use Vertigo’s mobile app to watch interviews and other Vertigo-exclusive events, these will now be even more accessible by simply clicking a link on email, text or social media.

Based on new communal listening experiences, Vertigo has made big strides toward making virtual music events feel truly live. Users meet up in virtual lounges and listen together using Vertigo’s cutting edge audio synchronization technology, and each person’s stream on either Spotify or Apple Music counts as a unique, monetized listen for the artist. 

Now, original Vertigo content will be easier to share and save via weblinks, helping Vertigo users get their friends keyed into the platform’s exclusives. Each artist exclusive will have new reach and longevity, and provide more streams for artists. Previous performances (like this Tyler Rich session that kicked off 2022) will be easy to boost on social media after they have already happened.

These weblinks are unlike any others. By connecting video directly to streams, Vertigo makes artist content monetizable in endless combinations. Anytime fans are watching musical content, as in Vertigo’s Artist Lounge interviews with rising stars like Laci Kaye Booth and Drew Baldridge or SPIN Magazine’s cover stories on hitmakers like RÜFÜS DU SOL and Summer Walker, those views translate into revenue. The links make it quick and easy for anyone to share Vertigo-powered content through any number of platforms, allowing for exponential stream growth.

“We’re always looking for new innovations to boost artist platforms, and our weblinks are the first of their kind,” says Vertigo CEO Daniel Yen. “By making content available off-app, we’re taking stream amplification to a new level and giving artists new opportunities to spread their music in a way that instantly pays off for them.”

With every new feature, Vertigo builds community between listeners and artists. This latest shift is another way to create new fan experiences and benefit musicians ready to maximize the impact of all of their content.

About Vertigo

Vertigo is an intuitive, fun app for iOS, Android, and the web that makes music social. Anyone with a Spotify Premium or Apple Music account can stream perfectly in-sync. Artists and fans can start or join a Lounge, and they’ll hear the same songs at the same exact time without anything getting in the way. Vertigo is part of Halogen, a venture studio company with projects in artist development, publishing, and other areas of the music business.

Artists can get verified, own their Lounge, and start boosting their streams here. 

With brand new album Still Over It gaining even more critical acclaim than smash 2019 debut Over It, Summer Walker’s rise to the top has been astronomical, with millions of fans following her on TikTok, Instagram, and throughout the social mediaverse. On December 9, she’s coming to social listening app Vertigo for an exclusive interview and Track Introspective, digging into her music and sharing personal stories. By linking their Spotify and Apple Music accounts to Vertigo, users will get to tune in and get a deeper sense for Summer’s creative process.

This interview with Summer was created through a partnership between Vertigo and SPIN Media, which also hosts a virtual lounge where listeners can sync up to listen to Summer Walker’s music together. In every Vertigo lounge, a groundbreaking platform maximizes each virtual listening party’s impact. Vertigo’s stream amplification system maximizes the impact of each event, opening up the potential for exciting new revenue streams like live Artist Lounges or pre-produced interviews just for Vertigo listeners. State-of-the-art audio synchronization technology lets users participate in live listening parties or watch asynchronous events with music playing through linked streaming services.

As songs play in the background throughout Summer’s Track Introspective, each unique listener’s presence counts as an individual spin. It’s that exponential growth that Vertigo fosters with each of its Lounge events, making it a powerful tool for artists and media outlets while giving fans a thrilling new way to experience their favorite music.

About Vertigo

Vertigo is an innovative, free, social music app for iOS and Android, and a powerful tool for artists to engage with fans in exciting, turnkey virtual experiences, while boosting their streams on Apple Music and Spotify. Vertigo is part of Halogen, a venture studio company with projects in artist development, publishing and other areas of the music business.

Social listening app teams up with storied music and entertainment media company to create new, unique promotional opportunities that boosts artists’ streams and media outlets’ engagement options.

What if you could hear and see more from your favorite artists you discover on SPIN? And what if every time you did, that artist gained a stream on one of the major music services? 

Vertigo has done just that, creating a new promotional tool for artists and media outlets that translates directly into more streams and revenue for artists. To put this tool to work, Vertigo has teamed up with SPIN Media in a partnership that promises to maximize the power of streaming music experiences. Using Vertigo’s stream amplification system and cutting-edge audio synchronization technology, the legendary music media company developed multimedia content around SPIN’s October cover artist, RÜFÜS DU SOL. SPIN debuted an exclusive interview with RÜFÜS DU SOL where the band shared a deep track introspective. You can catch this segment in the SPIN Lounge on Vertigo.

“Vertigo’s high-tech platform and focus on a community experience for fans and artists is second to none,” says CEO Jimmy Hutcheson. “We’re thrilled to work with them in taking our content to a new level in terms of both fan engagement and entertainment.” 

The benefits to artists and fans are clear. When listeners sync up on Vertigo, the social listening app, the royalties flow to artists, every single time someone views or listens to content. Users can join each other through their Apple Music or Spotify accounts for virtual listening parties or hook up with their favorite creators in real-time Artist Lounges. With each play counting as a unique paid stream, events hosted through Vertigo are exponentially more impactful to an artist’s revenue stream than any static livestream. “Vertigo amplifies the success of any given musical experience,” says CEO Daniel Yen. “Not only does it close the physical gap between listeners, it builds musicians’ streaming revenue to make events worthwhile on multiple levels.”

As with other Artist Lounges, SPIN’s Lounge will generate streaming revenue for artists, with each user listening as a track plays during an artist interview. That streaming revenue will only build as music lovers discover their favorite artists’ cover stories over time. By watching and rewatching play after play, fans can pour out more royalties and artists can engage an increasingly enthusiastic fanbase. 

SPIN’s new Vertigo lounge shows both platforms setting a new standard for music press, showcasing artists and their work in dynamic digital contexts. 

About Vertigo

Vertigo is an innovative, free, social music app for iOS and Android, that brings music fans together to listen simultaneously, and generate streams on Spotify and Apple Music. Anyone with a Spotify Premium or Apple Music account can stream perfectly in-sync with their favorite artist and friends. 

Vertigo is part of Halogen, a venture studio company with projects in artist development, publishing and other areas of the music business.

About SPIN

SPIN is one of the most recognizable names in music journalism and pop culture. In early 2020 SPIN launched a new generation for the legendary media group, putting the brand back where it belongs at the center of the cultural zeitgeist. Recent digital covers have featured some of today’s biggest stars, like Run the Jewels, Machine Gun Kelly, and Kehlani, coupled with in-depth interviews, fresh editorial, merchandise, events, and original video content.

Social listening app creates new artist-driven shared music and video experiences based on its tested, patented tech, instantly boosting streams.

Vertigo, the social listening app, has launched Artist Lounges, virtual rooms where artists and fans can listen, interact, and bond over streaming tracks and live audio/video. These artist-driven spaces are built to give artists and their teams a place to gather fans and host unique events, from release celebrations and listening parties to new video premieres. And every time a fan listens to a track or watches content with music, it’s a paid stream. 

“There’s a huge gap between streaming services and social platforms, between eyeballs and streams,” explains Vertigo Global Head of Creator Services Phoenix Stone, whose career as a music executive has led to 200 million records sold. “Artists, managers, and labels are always hunting for new ways to get more people to listen on music streaming services. We’re closing the gap between eyeballs and ears so that streams happen at the moment content is consumed by the fan. This gives the artist a unique opportunity to boost streams in a listening lounge or by creating content at any strategic time.”

A promo powerhouse, Vertigo unites the interactive excitement of social media, where many artists find and gather fans, with the career value of streaming music services, where accredited streams boost artists’ ability to chart and earn revenue. Vertigo’s patented tech links subscribers’ streaming accounts and synchronizes them, so that no matter whether they subscribe to Apple Music or Spotify, they can listen with others, as well as share high-quality video, audio, and text to enrich the interaction. Artists also can use Vertigo to show a new music video for the first time, and every eye on that video also generates a paid stream, thanks to Vertigo’s syncing tech.

“Video premieres and first-listen opportunities with an artist are a powerful way to reach fans on other social media platforms, but it does not add to the artist’s streaming revenue or chart position.” says Stone. “Vertigo makes it easy; artists get verified and walk into their Lounge. The music’s streaming, it syncs perfectly with their video, and fans can join and interact.”

Vertigo has already tested this approach with several dozen artists playing everything from country to synthwave, including The Midnight, Alfie Templeman, The Vaccines, Lucas Hoge, Laci Kaye Booth, Nina Nesbitt, and Restless Road, with more joining daily. The organic, growing interest in Artist Lounges comes as no surprise to Stone: “Artists need streams. They shape an artist’s career. For example, if an artist is on my label or I manage them, I won’t consider taking them to terrestrial radio until they cross 30 million streams,” he explains. “Yet labels spend so much time and money spinning wheels, chasing audiences on Instagram or Twitch or TikTok, seeing what becomes a viral hit there, just to get the fan to go and stream the music somewhere else. Instead, you can hop in your Artist Lounge, play your music, and get accredited chartable streams, as every eyeball counts as a stream. It’s a no-brainer stop on a promo tour.”

About Vertigo

Vertigo is an intuitive, fun app for iOS and Android that makes music social. Anyone with a Spotify Premium or Apple Music account can stream perfectly in-sync. Artists and fans can start or join a Lounge, and they’ll hear the same songs at the same exact time without anything getting in the way. Vertigo is part of Halogen, a venture studio company with projects in artist development, publishing, and other areas of the music business.

Artists can get verified, own their Lounge, and start boosting their streams here. 

Social music app will award a prize a day starting from July 18th

The only thing cooler than finding the perfect video accompaniment for your favorite track is helping to create it, sharing it, and potentially starring in a new form of crowd sourced music videos Verigo has created.

Now Vertigo, the social app with music at its heart, wants to reward the best user created visual moments shared with the day’s featured track with a friendly competition. Those moments that get the most likes for any and every part of that day’s featured song make it into that song’s “Story” which is a dynamic ever-changing fan created music video made of these most liked scenes.  At the end of each day (8 PM ET, Monday-Friday) you can win exclusive signed merch from the artist, fun perks, or even a nice stack of cash. The app will also give the two runners up gift certificates to the Artist’s mercy store.

The contests kicked off July 18th, 2018, and will keep running for the foreseeable future. Full contest rules here: www.vertigomusic.com/official-rules

Entering the Make the Video Contest is easy for existing Vertigo users or those new to the app: “Tap a button, and the contest song will start automatically. It will bring down the viewer to take a video or photo, or add existing video or photo from your device to the song,” explains Dan Yen, COO of Vertigo. “Whoever submits visual content for that song is entered into the contest. That user generated content becomes a post to their feed and all those posts can be liked. The content with the most likes goes to the top of the leaderboard, and whoever remains at the top of the board at the end of the day wins the prize.”

The daily songs will change, and so will the content that’s tied to them, for a dynamic display of what Vertigo enables music lovers and fans to share. As content builds up for the song, the user content will surface on the center screen of the app whenever the apps users listen to that song. As people enter the contest and as their content gets likes, the crowd sourced visual imagery that people see when playing the song will be constantly changing.

All contest excitement aside, Vertigo’s song-based Stories get to the heart of what we are doing with the songs that make up the soundtrack to our lives. “This is a fun way to empower and encourage people to share life through music and for us all to see the best shared glimpses inspired by the day’s song,” says Greg Leekley, CEO of Vertigo. “Every story has a song and now within Vertigo’s legal social music app, every song has a story that we can all see and share.”